Does Your Business Need a Marketing Agency?

Does Your Business Need a Marketing Agency?

Marketing Agencies have the ability to prove ROI on your marketing activities. Proving ROI on marketing activity is not an easy thing. If specific measurement is what you require, become a true partner with your agency and the results will be magical.  Marketing Agencies can present you in a better light than you could do...

Why is Content Marketing Important?

Why is Content Marketing Important?

Why you should be doing content marketing for your business! Increased Organic Visibility & Traffic Content helps to build organic visibility, both directly by appearing for long tail searches and indirectly by supporting the primary category, service and product level pages with supplementary information around niche topics. Nowadays, it is common to see sites...

The Importance of Business Blogging

The Importance of Business Blogging

Effective content marketing is all about the pull, not the push. Business blogging is a great way of achieving this. In fact, marketers who implement a strategic blogging game plan generate up to 67% more leads than those with no clue as to what they are doing, which is why you need to keep...

2017 Top Tips For Marketers

2017 Top Tips For Marketers

Successful content marketers experience 7.8x more website traffic than businesses that don’t produce quality content While high-quality content is difficult to produce without the skills and knowledge, the outcomes of it can be very rewarding. People who succeed at becoming leaders in the world of content marketing are producing compelling and engaging content. The...

Ways to Optimise your Content for the Web Reader

Ways to Optimise your Content for the Web Reader

Imagine you pick up a book – it’s a single piece of content that you’re very likely to read from beginning to end. A newspaper – there’s more variety, but you’ll probably read three or four articles in full. What happens though when you get to the internet and are swamped by choice? With...

‘The Agony Of Trying To Unsubscribe’ – James Veitch

‘The Agony Of Trying To Unsubscribe’ – James Veitch

Here at Give The Dog A Bone we’d hate to bombard you with unwanted emails! We thought you’d appreciate this short clip of how to deal with pestering email campaigns! It happens to all of us: you unsubscribe from an unwanted marketing email, and a few days later another message from the same company...

Producing Quality Content

Producing Quality Content

Content is what inspires, educates and compels your users. It inspires them to try new things, educates them to take action and encourages them to come back for more. It also helps search engines to pick up your website for certain search phrases and terms. The challenge is that now your users are expecting...

Test how mobile-friendly your website is

Test how mobile-friendly your website is

For many of our clients they now boast a fully responsive website. Interested in seeing how well your website responds? If you haven’t updated your website yet, test out it’s performance with this quick test! CLICK HERE

Social Media Content Ideas

Social Media Content Ideas

Follow Daily Themes Choosing themes for specific days of the week will make it easier to come up with content for your social media accounts. Recurring themes also create consistency for your brand and give your audience something to look forward to every day. Try one or a combination of these themes and see what receives the most engagement from...