what is link building? Link building is the process of acquiring links from other websites to your own. This is an extremely important element to the SEO process – Google was initially built focussed primarily on links around the web. Onsite SEO: are the changes you make to your website, with the overall aim of telling...
This is clickable text that users/visitors to your site will see as a link. This link tells users and Google information about the page. The better the anchor text the easier it is for users to navigate and for Google to understand what you’re linking is about. DO’s The text you use for the...
We’re really excited to have been a part of the Jump Xtreme Bolton website launch! After being involved with the project right from the start, developing the brand, website and other marketing collateral we can now finally celebrate it’s grand opening! From start to finish Give The Dog A Bone have worked closely with Jump Xtreme...
YouTube is not just a portal for uploading and viewing video content, it’s an online community. Research shows that YouTube outperforms other social media sites in both time spent on the site and the number of pages per visit. This means that all brands should be considering how they can utilise YouTube videos to...
Your website is perhaps the most powerful tool your business has. With more and more people exclusively using their site to attract new customers, close deals and advertise their company, it is vital that every competitive company makes sure their web presence is aesthetically pleasing, optimised for the user and a real endorsement of...
Search Engine Marketing or SEM , is one of the most effective ways to get your business noticed in an increasingly large and competitive market. Search Engine Marketing is a way of marketing a business through the means of paid advertising that come up on search engine results pages. There adverts are usually found...
Whether you are a tiny company based in Cheshire or a global organisation blogging is a key element to your online marketing strategy. Here are a few reasons why you and your company should be blogging! 1) A blog drives traffic to your website 2) Increase your Search Engine Optimisation (SEO) 3) Positions your...
Promote your website in the right ways: Most of the links to your site will be gained through times, as people will discover your content through searching or other ways to link to it. Effectively promoting your new content will lead to faster discovery by those who are interested in your websites subject and...
