SEO: What not to do!

SEO: What not to do!

There are some critical mistakes that you can make when making efforts to improve your online search performance. Even worse you may come across organisations who deliberately apply these techniques to bring about search performance improvement. We call these techniques ‘Black Hat SEO’. Best advice is to avoid them at all costs; they may...

Why blogging is important for your business

Why blogging is important for your business

Whether you are a tiny company based in Cheshire or a global organisation blogging is a key element to your online marketing strategy. Here are a few reasons why you and your company should be blogging! 1) A blog drives traffic to your website 2) Increase your Search Engine Optimisation (SEO) 3) Positions your...

How to make the best of your website

How to make the best of your website

Offer quality content and services: Users know good content when they see it and could potentially direct other visitors via blogs, social media, email etc. Creating compelling, useful content and information is likely to influence your website more than many other factors. Consider the words visitors on your page may use – someone with...

Why You Should Be Using Digital Games In Your Content Marketing

Why You Should Be Using Digital Games In Your Content Marketing

Content marketing, can be dull… There are heaps of content marketing out there that is: – Identical – Duplicated – Stagnent – Lifeless Most content out there doesn’t stand out, let alone generate much interest, engagement and convert your visitors into leads! You NEED to stand out… All marketers operate with limited budgets, so...