Lowering CPC While Maintaining Value

Lowering CPC While Maintaining Value

So how do you go about lowering the price you’re paying for each click, while sustaining the value of you visits? There are to key paths: raise you quality score Google has created an automated system that offers pricing discounts to well-managed PPC campaigns with high Quality Scores. Currently, accounts with quality scores of...

What Is Cost Per Click (CPC)?

What Is Cost Per Click (CPC)?

Cost Per Click (CPC) refers to the actual price you pay for each click in your-pay-per-click (PPC) marketing campaigns. what is a cpc? A “click” on one of your PPC text ads represents a visit, or an interaction with your company’s products/services. Every click in a PPC campaign represents attention from a person who...

What Is Google Adwords?

What Is Google Adwords?

Google Adwords is the single most popular PPC advertising system in the world. The AdWords platform enable businesses to create ads that appear on Google’s search engine and both Google properties. AdWords operates on a pay-per-click model, in which users bid on keywords and pay for each click on their advertisements. Every time a...