Page Content Since search engines are increasingly placing more emphasis on content, and in particular text, it is very important to include a considerable amount of text on your pages. However, it is even more important that visitors have a good experience when visiting your website, so the quality of your content and relevance to...
Why Does My Business Need Google AdWords?
SEO (Search Engine Optimisation) and Google AdWords – the two go hand in hand. When a prospective customer is looking for a product, service, promotion, or anything from anywhere in the world, they’re likely to search for it on Google. By using Google AdWords – it will get you found. For a small business,...
Anchor text – :
This is clickable text that users/visitors to your site will see as a link. This link tells users and Google information about the page. The better the anchor text the easier it is for users to navigate and for Google to understand what you’re linking is about. DO’s The text you use for the...
Make use of the description meta tag!
A pages description meta tag gives Google and the other search engines an overview of what the page is all about. The description meta tag can be a sentence or a short paragraph. These tags are important because Google may use them as snippets for your pages when searched by users. Using Meta tags...
How to get the most out of your website
Promote your website in the right ways: Most of the links to your site will be gained through times, as people will discover your content through searching or other ways to link to it. Effectively promoting your new content will lead to faster discovery by those who are interested in your websites subject and...