As technology develops in the form of smartphones and tablets so does web design. Before the development of the growth of mobile devices us web designers simply had one main target to achieve and that was to ensure our websites displayed consistently across a range of browsers and operating systems.
However, now the aim is to try and ensure all users get the best experience from viewing a website no matter which device they choose to access it on. To achieve this we have to take in to account screen-size, pixel-resolution and touch screen devices.
What is Responsive Web Design?
Responsive Web Design is a modern approach of a creating a website which provides an optimal viewing experience no matter what the device. For example, if a responsive website is viewed on a mobile phone you as the viewer will not need to pan in and out to see the content because the structure of the web page will be re-arranged so you can simply scroll through.
When creating a Responsive Design the designer will ensure that the elements of the website, such as navigation, screen-layouts, text and images will re-adjust themselves on a range of devices. Because of this, the development of the responsive website has replaced the need of having to create both a ‘mobile-site version’ and ‘desktop-site version’. With responsive design one website caters for all!
Is Responsive Web Design for you?
In short, yes! If you want to keep up with the times and offer your customers the best user experience when discovering more about your company then responsive design is a must. With responsive web design, you’ll have an equal chance of captivating your audience whether they are sat at work at their desk or simply browsing their phone whilst watching the Coronation Street omnibus.
If you would like to know more about responsive design or are interesting in refreshing your website with mobile devices in mind, please contact a member of our team and we would be happy to advise you.