Ok, you’ve been appointed as the person in your business that needs to create content for the website and blog. How do you stay focused and assign time to get the job done? Here’s four tips to help you along your way!
Set Aside Time Every Day
It sounds easy, doesn’t it? You have to be in the right mindset to sit down and write new content. It’s important to take a portion of time out of the working week to sit down and put together new content. Even if you only work on ideas for your next page, sit down and work on only the content you’ve been tasked with putting together.
Make it Personal
It’s always important to add a personal touch to the content that you write. It makes for such a better read if the content has been composed with a little heart behind it. Try to make your subject matter relevant to your business, but also something that excites you.
Business trends will always be a subject matter that you’ll be able to pull ideas from, however, don’t just find something you think is ‘good content’ and then directly copy. Try to put a personal spin on things happening in your industry or make it relevant to your company. This will undoubtedly make for a very interesting piece of work.
Never Stop Learning
The more you learn about your subject matter, the more you’ll to say (or write). Keep up to date on industry news and trends to stay relevant and take it upon yourself to learn more about parts of your business that you may not know a lot about.
Applying the four tips above to your writing and planning will help you stay focused and achieve your goals.
If you need help putting together content for your website, whether it be articles, blogs or specialised content for product pages, Give the Dog a Bone can help! Get in touch with us today for all your copywriting needs.