This section shows all posts using the ‘content’ tag.
Images Unlike on Twitter where you can choose to include an image in your tweets, adding an image is required for you Facebook post/ad. The recommended size of your images should be 1200 by 627 px. Facebook lets you choose up to 6 images to show in your ad, this will rotated as the...
A blog is a discussion or informational site published on the World Wide Web. Blogging can be a right royal pain in the backside for many people who are short of ideas and pushed for time so I have put together a short list of things to help. Everyone will have different opinions on...
Creating a range of engaging content is essential to your marketing strategy. But how do you actually know if that content is engaging? Strategies need to be adaptable and versatile, ready to change in an instant to meet the ever-evolving needs of consumers. The only way to stay on top is by tracking your content...
Be wise when selecting your keywords You should write your content for your audience and not the search engines. You must however include a little optimisation. When it comes to optimising: Include a selected keyword in your copy/content. Don’t mention it too many times! Select one primary keywords and some supporting ones to go...
what is link building? Link building is the process of acquiring links from other websites to your own. This is an extremely important element to the SEO process – Google was initially built focussed primarily on links around the web. Onsite SEO: are the changes you make to your website, with the overall aim of telling...
Page Content Since search engines are increasingly placing more emphasis on content, and in particular text, it is very important to include a considerable amount of text on your pages. However, it is even more important that visitors have a good experience when visiting your website, so the quality of your content and relevance to...
Users know good content when they see it and could potentially direct other visitors via blogs, social media, email etc. Creating compelling and useful content and information is likely to influence your website more than many other factors. Consider the words visitors on your page may use – someone with a lot of knowledge...
Promote your website in the right ways: Most of the links to your site will be gained through times, as people will discover your content through searching or other ways to link to it. Effectively promoting your new content will lead to faster discovery by those who are interested in your websites subject and...