This section shows all posts using the ‘social media’ tag.
It’s easy to think social media success comes down to consistency. Post often enough, stay visible, use the right hashtags and you’re doing it properly. But while consistency matters, it’s only one part of it. Social media isn’t just about being active — it’s about being intentional. A feed filled with updates might look...
Let’s be honest — social media’s changed everything about how businesses connect with people. It’s no longer just for selfies, dog pictures, and catching up with friends. These days, it’s where your customers spend a huge chunk of their time — which means it’s one of the best places to show them who you...
With the rise of technology and the ever-growing influence of the internet, maintain a strong online presence has become vital for every business, no matter the size. It can be difficult to stand out and get noticed amongst your competitors, so we have collated seven proven strategies to help your business stand out and...
AI has come in and revolutionised Digital Marketing for the better… or has it? Explore our latest blog post and see where the landscape of AI currently is, and where it could be heading! AI has come into all our lives and has changed elements forever, and you probably don’t even realise it. We’re...
Whether you are a tiny company based in Cheshire or a global organisation blogging is a key element to your online marketing strategy. Here are a few reasons why you and your company should be blogging! 1) A blog drives traffic to your website 2) Increase your Search Engine Optimisation (SEO) 3) Positions your...
Understand your audience If you don’t know who your audience is, it doesn’t matter what tools and apps you have in place. So, the first step is to define your target audience. Take your typical customers. Are they male or female? What age are they? Are they Millenials, Gen Xers or baby boomers? Where...
Instagram is based all around imagery and visuals. The quality of your photos will influence the way you gain iInstagram followers and differentiate you from your competitors. You need them to become interested in the brand and what it is all about. Showing off what the business is like in real time, the human...
As a company, it’s likely that you already have 101 tasks to complete day-to-day, so finding time to manage a social media strategy can sometimes be tricky. No doubt, you’ll be looking to improve your footprint in the world of social media, because that’s what everybody seems to be doing – including your competitors!...
When promoting your company through social media it’s important to show your brand in the best light possible. Due to the quick scroll nature of social media platforms, one of the easiest ways to catch your audiences attention is through strong imagery. However, a common issue with uploading images to the various platforms is...
Instagram hides ‘likes’: Instagram is hiding the ‘likes’ count on the app in several countries to remove social pressure on users. This update allows only the user to see the number of likes a post has received. The followers of the user won’t be able to see it. The photo and video-sharing social networking...