Social Media Lessons from the US Presidential Election: 7 Hashtags to Follow

Social Media Lessons from the US Presidential Election: 7 Hashtags to Follow

With the 2016 US presidential election inching closer, candidates are ramping up their social media efforts. While 2012 was considered the first social media election, its 2016 successor will likely blow it out of the water in terms of engagement and overall impact. Below are seven election-related hashtags to follow over the next few...

How Pokemon Go Has Taken Over The World & Web!

How Pokemon Go Has Taken Over The World & Web!

In the week that political resignations, leadership battles and market turmoil dominated news headlines, a certain monster-hunting mobile game was busy making waves online. Pokemon Go’s mixture of gaming and reality has proved a huge success. SimilarWeb says players are using Pokemon Go for an average of 43 minutes a day – that’s more...

Jump Xtreme Lands With A Bounce!

Jump Xtreme Lands With A Bounce!

We’re really excited to have been a part of the Jump Xtreme Tamworth website and park launch! After being involved with the project right from the start, developing the brand, website and other marketing collateral we can now finally celebrate it’s grand opening! From start to finish Give The Dog A Bone have worked closely with Jump Xtreme to...

Blogging For Your Business

Blogging For Your Business

It’s All About The Brand When it comes to writing a blog you want to make sure that you stick to what people expect of your brand. If you know your brand is recognised for its friendly tone of voice and is accessible to your customers, then your blog also needs to do the...

How To Improve Return!

How To Improve Return!

More and more marketers are making potentially ill-judged, all-too-swift investments in new platforms in an effort to reverse declining response rates, caused for a raft of reasons: increased marketing channels, customers having more choice and savvy consumers zoning out prolific advertising, to name just a few. So, what can marketers do to improve returns...

Customer Experience Tools that Benefit Businesses and Customers

Customer Experience Tools that Benefit Businesses and Customers

ECOMMERCE EMAILS SHOULD BE MOBILE OPTIMISED Email is still one of the biggest ROI drivers in ecommerce. Referral schemes or email offers sent via newsletters can often start a new relationship with a business, or they can bring a lost client back. Presenting new products and deals in the form of a newsletter can...

How To Attract An Audience Through Good Instagram Captions!

How To Attract An Audience Through Good Instagram Captions!

Instagram is based all around imagery and visuals. The quality of your photos will influence the way you gain iInstagram followers and differentiate you from your competitors. You need them to become interested in the brand and what it is all about. Showing off what the business is like in real time, the human...

Social Media Audiences for Small Businesses

Social Media Audiences for Small Businesses

Understand your audience If you don’t know who your audience is, it doesn’t matter what tools and apps you have in place. So, the first step is to define your target audience. Take your typical customers. • Are they male or female? • What age are they? Are they Millenials, Gen Xers or baby...