How it started...
We were initially approached by Rise Element Coaching in late 2024. Although already with years of experience, Rise Element was a new startup business looking to create a strong brand presence backed by a complimentary website that showcased their services clearly and concisely.
Based in Thailand but serving countries across the world, including the UK, Rise Element found our website via Google and completed our enquiry form to arrange a consultation call via Microsoft Teams. This was the most convenient way for them to discuss their requirements while in a distant location and a different time zone.
The journey so far...
After our initial call, we began creating a logo for the business that alluded to their offerings of 'one-to-one business coaching for SMEs.' With the target audience strongly in mind, we presented a selection of logos; some represented this more literally, while others were more abstract. We arrived at a final outcome that the client felt showed his ethos of helping SMEs grow. Once the logo had been selected, we created a 'brand sheet' to ensure consistent fonts, colours, and approved versions of the logo are used on any marketing material created in the future.
With the beginnings of a brand identity agreed upon, we moved on to the design of the website. Alongside highlighting their services, it was important for Rise Element Coaching to integrate Calendly to give potential customers the opportunity to book consultations online without needing to contact them for availability.
Due to it being early days in Rise Element's journey as a business coaching company, the website was built with scalability in mind, anticipating additional content and services in the months to come. We decided to incorporate a CMS into the website and felt that utilising Drupal would give the client the chance to make simple tweaks and allow us to add additional functionality with ease when required.
Once the general structure and design of the website were established, we worked closely with Rise Element through additional Microsoft Teams meetings and even met with the client while they were consulting with a customer in the Cheshire area. This meant we were able to ensure each page reflected the company the way they wanted to be portrayed.
Now that the website is live, we host and frequently run regular core and module updates to ensure the website continues to perform optimally and leaves no security vulnerabilities.
After working together since the start of Rise Element Coaching's inception, we aim to continue our collaboration as the company grows to create and reinforce a stronger brand that becomes recognisable within the sector.
What we've created for Rise Element Coaching...
